Project
Brand Identity, Website Design & Development
Role
Project Manager Lead, Creative Direction, Website Development
Client
McGowan Physio
I had a pleasure of working with McGowan Physio in many phases, during the creation of their new brand. With the help of a junior designer, we started the development of the brand identity, expanding on the existing logo. With the new radiant color study, modernistic fonts, new patterns conveying movement and new art direction chosen for photo materials and its manipulation, the brand was refreshed and it gained a whole new perspective.



Once the brand guidelines were set, the website design and development started. I was partnering with developers and web admin to make sure the website development ran smoothly.
I continue to collaborate with McGowan Physio on various creative aspects, and also provide strategic marketing ideas for new opportunities in companies evolution.
